Full Job Description
Job Title: Digital Content Strategist
Location: Cleveland, South Carolina
Company Overview
Domino's Pizza, the world leader in pizza delivery and carryout, is known for our fast delivery and fresh ingredients. With a presence in over 90 markets and a growing customer base, our commitment to innovation and customer satisfaction drives our continued success. At our Cleveland, SC office, we are looking for a passionate and skilled Digital Content Strategist to join our dynamic marketing team.
Position Overview
As a Digital Content Strategist at Domino's, you will play a key role in shaping our digital marketing strategy to build brand awareness, enhance customer engagement, and drive sales. You will work closely with a cross-functional team of marketers, designers, and developers to create compelling content that resonates with our target audience and elevates our brand presence online.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with business goals and marketing objectives.
- Create, curate, and manage high-quality content across multiple digital channels, including social media, email, website, and blogs.
- Conduct thorough market research to understand customer preferences and trends, ensuring our content remains relevant and engaging.
- Collaborate with the SEO team to optimize content for search engines, improving visibility and driving organic traffic to our platforms.
- Analyze content performance metrics and generate reports to assess effectiveness and refine strategies accordingly.
- Lead brainstorming sessions and creative workshops to generate innovative content ideas that promote our products and services.
- Maintain brand consistency across all digital platforms while tailoring messages to resonate with diverse audience segments.
- Work closely with internal stakeholders to ensure that all content aligns with brand values and voice.
- Stay up to date with the latest trends in digital marketing and content creation, continuously improving our strategy.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 3-5 years of experience in digital content creation and strategy, preferably in the food and beverage industry or similar high-volume environments.
- Strong understanding of SEO best practices and techniques, with the ability to apply them to content creation.
- Exceptional writing and editing skills, with a keen eye for detail.
- Experience with content management systems (CMS) and analytics tools such as Google Analytics, SEMrush, or similar platforms.
- Proficiency in graphic design and video editing tools (e.g., Adobe Creative Suite, Canva) is a plus.
- Strong project management skills with the ability to handle multiple projects simultaneously under tight deadlines.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
- A passion for food and a creative approach to digital storytelling.
What We Offer
At Domino's, we value our employees and recognize that they are the backbone of our success. As a Digital Content Strategist, you will receive a competitive salary and a comprehensive benefits package, which includes:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Discounted meals and food allowances
- Paid time off and holidays
- Ongoing training and professional development opportunities
- Collaborative and inclusive company culture
Why Cleveland, South Carolina?
Cleveland, SC is a vibrant community that offers the perfect blend of small-town charm and big-city amenities. Known for its beautiful parks, historic downtown, and friendly neighborhoods, it provides an ideal backdrop for both work and play. Whether you enjoy outdoor activities, cultural events, or culinary adventures, there’s something for everyone in our lovely town.
How to Apply
If you are a passionate and innovative thinker with a desire to make a significant impact in the digital realm, we want to hear from you! Join us in our mission to deliver the best pizza experience for our customers. Please submit your resume, a cover letter, and a portfolio showcasing your relevant work.
Domino's Pizza is an Equal Opportunity Employer
At Domino's, we embrace diversity and are committed to fostering an inclusive work environment. We encourage people of all backgrounds to apply, ensuring that our workforce reflects our diverse customer base and the communities we serve.